This post was originally published in 2012. The tips and techniques explained may be outdated.
At this year’s Solar Power International in Orlando, Florida, the SMA America team asked booth visitors to leave comments and suggestions of their choice. A video booth was set up in the booth’s social media area where attendees could privately leave a 30-second video message.
Attendees were only prompted with the question “Tell SMA What You Think.”
Video booth located in the SMA America booth at SPI 2012
The goal of the video booth was to allow visitors and customers to leave feedback for SMA, whether it was positive or negative. SMA was looking for suggestions on areas of improvement and what solar professionals considered valuable assets. What SMA learned from the video clips is depicted in this two-minute montage of solar professionals at SPI who are excited about the quality of SMA products, customer support, and technology.
Additional feedback was forwarded to the appropriate department to help focus the future development of SMA.
Feel free to “Tell SMA what you think” in the comments section below!