Digital SMA Let´s talk energy! POWER ON event impresses customers and partners

Beim virtuellen SMA Event war Teilnehmer*innen der Platz in der ersten Reihe sicher

The world’s leading trade fair for the solar industry, Intersolar Europe, had to be cancelled this year due to the coronavirus pandemic. With the new event format “Let’s talk energy! POWER ON”, SMA offered its customers and partners a digital alternative to the Munich trade fair in June. In the livestream, presenter Kimsy von Reischach and top-class experts provided interactive discussions and exciting glimpses behind the SMA scenes.

SMA Power OnStagnation is an unknown word in the dynamic solar industry. Many manufacturers and partner companies switched to digital event formats after the coronavirus-related cancellation of Intersolar Europe 2020. The wide-ranging dialogues of “Let’s talk energy! POWER ON” were broadcast live by SMA on June 22 and 23 from its headquarters in Kassel.

The live streamed event provided great variety and exciting discussions via live chat, with topics from the Home, Business and Large Scale areas. Based on their personal interests, registered participants joined industry experts for interactive SMA product presentations, world premieres and panel discussions — and were always guaranteed a front row seat.




“We want to be very present for our customers, especially right now.”

Jürgen Reinert, CEO SMA Solar Technology AG


Energy transition defies corona virus

This is entirely in keeping with the energy transition itself since avoiding the need to travel not only saves time and money but also eliminates climate-damaging carbon emissions. As a company that prides itself on being sustainable across the board, this is naturally music to our ears.


Did you miss the live streamed event or one of the individual POWER ON sessions? No problem! We recorded the event so you can catch up on any of the sessions you choose.


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